NCM® Fathom Events, More2Screen and EuroArts Music bring the magic
of Tchaikovsky’s beloved holiday ballet, “The Nutcracker,” to
life on the big screen for the first time in stunning 3-D in select
theaters with RealD™ 3D technology. “The Nutcracker Mariinsky
Ballet” on Monday, Dec. 3 at 7:30 p.m., with special matinee
screenings in select theaters, was pre-recorded at the historic
Mariinsky Theatre in St. Petersburg in December 2011 where the
original Nutcracker first made its debut 120 years ago in 1892. This
special cinematic holiday event will draw audiences into the
performance on stage, taking them on a magical journey with Clara,
her Nutcracker, exquisite dancers and toy soldiers.
“The Nutcracker Mariinsky Ballet” tickets are available at
participating theater box offices and online at www.FathomEvents.com
. For a complete list of theater locations and prices, visit the NCM
Fathom website (theaters and participants are subject to change).
This special holiday presentation will be broadcast to more than 500
select movie theaters through NCM’s exclusive Digital Broadcast
Network and also via the new digital cinema projection systems.
The ballet opens with a Christmas Eve party and a young girl, Clara,
being given a nutcracker doll by her godfather, Drosselmeyer. Later
in the evening when Clara sleeps, she finds herself in the midst of
the Nutcracker’s battle against the Mouse King and his army of
mice. Coming to Clara’s aid, the Nutcracker is transformed into a
Prince and journeys with her to an enchanted island where spectacular
celebrations are held in their honor.
This production showcases the impeccable virtuosity of two of the
Mariinsky Theatre’s rising stars – Alina Somova as Clara (Masha
in the original Russian ballet) and Vladimir Shklyarov as the
Nutcracker. EuroArts Music International filmed “The Nutcracker”
in 3-D for this cinematic event.
Under the leadership of General and Artistic Director and renowned
conductor, Valery Gergiev, the Mariinsky Theatre, St. Petersburg,
Russia was the first ballet company to embrace 3-D technology with
the theatrical release of “Giselle in 3D” in 2011, distributed
worldwide by More2Screen, and NCM Fathom Events in the U.S.
“The Mariinsky Theatre is one of the world's leading opera and
ballet companies with a far–reaching global profile,” said
Gergiev. “Through ground–breaking projects like ‘The Nutcracker
in 3-D,’ produced to the same exacting standards for the big screen
as for the stage, we are able to share our beautiful productions with
many more people worldwide.”
The Mariinsky Theatre was the original home to Tchaikovsky’s “The
Nutcracker” in 1892, when it made its worldwide debut, and this
brand-new version in both 2-D and 3-D marks the 120th anniversary
year of the ballet.
“Attending ‘The Nutcracker’ ballet each year is a long-standing
holiday tradition for many families across the world,” said Shelly
Maxwell, executive vice president of NCM Fathom Events. “With
Tchaikovsky’s eternally popular score, the grand staging and
exquisite costumes, this Mariinsky Theatre production of ‘The
Nutcracker’ in movie theaters will be a unique way to experience
this beloved classic.”
NCM operates NCM Media Networks, a leading integrated media company
reaching U.S. consumers in movie theaters, online and through mobile
technology. The NCM Cinema Network and NCM Fathom Events
present cinema advertising and events across the nation’s largest
digital in-theater network, comprised of theaters owned by AMC
Entertainment Inc., Cinemark Holdings, Inc. (NYSE: CNK), Regal
Entertainment Group (NYSE: RGC) and other leading regional theater
circuits. NCM’s theater advertising network covers 183 Designated
Market Areas® (49 of the top 50) and includes over 19,300 screens
(over 18,400 digital). During 2011, approximately 680 million patrons
(on an annualized basis) attended movies shown in theaters in which
NCM currently has exclusive, cinema advertising agreements in place.
The NCM Fathom Events live digital broadcast network (“DBN”) is
comprised of over 720 locations in 170 Designated Market Areas®
(including all of the top 50). The NCM Interactive Network offers
360-degree integrated marketing opportunities in combination with
cinema, encompassing 41 entertainment-related websites, online
widgets and mobile applications. National CineMedia, Inc.
(NASDAQ: NCMI) owns a 48.6% interest in and is the managing member of
National CineMedia LLC. For more information, visit www.ncm.com or
www.FathomEvents.com.
More2Screen is the UK’s leading distributor of alternative content
events with more than six years of experience acquiring and
distributing world–class opera, ballet, music concerts, theatre and
special event films to cinemas across the globe. New content is being
added to a fast–growing portfolio on a regular basis and
productions released internationally include 2D/3D LIVE and recorded
formats. www.more2screen.com
The Mariinsky Theatre, (formerly the
Kirov), is one of the leading opera and ballet companies in the
world. Its origins date back to the 18th century and its founder
Catherine the Great. As the Imperial Mariinsky Theatre, it was the
most famous ensemble of the Tsarist Empire and its history is
interwoven with many ballet greats including Rudolf Nureyev, Vaslav
Nijinksy, Anna Pavlova, and Michel Fokine. The Mariinsky Theatre is
enjoying a second golden age under the dynamic, forward–thinking
leadership of General and Artistic Director, Valery Gergiev.
www.mariinsky.ru/en or www.mariinsky.us
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